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Macao Studio City is in the business of offering a collection of unique TRUE ESCAPE EXPERIENCES, provided by world-class operators assuring a sustainable competitive advantage.

We create value-added partnerships. We are primarily a real-estate development company bringing best-in-class management partners together for the creation of a uniquely integrated lifestyle-oriented entertainment experience.

The unique representation of many luxury brands coupled with world-class entertainment options will bring the Macao Studio City experience to life. Operating and experiential synergies, produced as a result of our partners' close proximity to one another, will support the objective to realize revenues and profits beyond industry norms or expectations.

As purveyors of unique life-style experiences, Macao Studio City shall be regarded by its customers as a definitive lifestyle authority, and globally, shall become recognized as an entertainment Super Brand. MSC shall provide "Star Power", a multiplex experience combining glamorous events, sensational facilities, and stylish environments designed to attract an in-crowd, flirt with one's emotional desires and provide a sensory joyride to stardom.

Our primary customer base is comprised of Asians of all income levels and walks of life, who for periods of time aspire to experience life beyond their usual reach. Macao Studio City will provide its customers with a True Escape experience which promises to provoke and entertain, to enliven the senses, to exceed expectations and assure extraordinary value.

Every employee shall embrace our True Escape philosophy by providing a sincere and authentic desire to make guests' wishes come true, and assure total satisfaction by treating every customer like a "Star" in our high visibility, see-and-be-seen environment.

Our leadership seeks to instill a philosophy of continuous growth and development, while regularly addressing the creative challenge of How can we do better tomorrow, than we did today? To these ends, we shall provide support and direction for all. Employees are expected to be respectful, empowered, responsible, creative and accountable in their daily duties.

Our philosophy of fostering a collaborative team environment shall be supported by benevolent but decisive leadership, the provision of a performance-based work environment and a focus on priorities to ensure business milestones are reached and timely decisions are made.

Our financial goals shall focus on maximizing shareholder's profits, ensuring employees share in our successes, and communicating with all strategic partners in a manner that assures them of our belief that our success is their success.

We shall involve ourselves in the Macao Community through the support of municipal programs and charitable causes and activities. Our aim is to be always a valued corporate citizen and regarded as an Employer of Choice.

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